Marketing Intelligence

Home Builder Marketing Blog

Expert strategies, guides, and insights on digital marketing built exclusively for home builders, remodelers, and contractors.

How Much Should a Home Builder Spend on Marketing? Digital Marketing Strategy
Nov 6, 2026

How Much Should a Home Builder Spend on Marketing?

Most custom home builders investing for growth spend $3,000-$10,000 per month on marketing, including ad spend, or roughly 2-5% of…
Pinterest Marketing for Builders: How to Turn Project Photos Into Pins That Drive Leads Digital Marketing
Oct 31, 2026

Pinterest Marketing for Builders: How to Turn Project Photos Into Pins That Drive Leads

Long before a homeowner calls a builder, they start saving pictures of white oak kitchens and board and batten exteriors…
How to Respond to Negative Reviews as a Contractor (With Copy-Paste Reply Templates) Reputation Building
Oct 23, 2026

How to Respond to Negative Reviews as a Contractor (With Copy-Paste Reply Templates)

Every builder who stays in business long enough gets a bad review. Maybe a project ran three weeks late, or…
How Much Do Google Ads Cost for Home Builders? CPCs, Budgets, and Cost per Lead Google Ads
Oct 15, 2026

How Much Do Google Ads Cost for Home Builders? CPCs, Budgets, and Cost per Lead

Google Ads has no fixed price. You pay each time someone clicks your ad, and the price of that click…
Speed to Lead: Why Builders Who Respond in 5 Minutes Win More Contracts Email Automation and CRM
Oct 7, 2026

Speed to Lead: Why Builders Who Respond in 5 Minutes Win More Contracts

A homeowner fills out a form on your website at 7:40 on a Tuesday evening. They have been thinking about…
YouTube Ad Examples for Home Builders: 10 Scripts That Get Homeowners to Call Ad Campaigns
Sep 30, 2026

YouTube Ad Examples for Home Builders: 10 Scripts That Get Homeowners to Call

Most builders who try YouTube advertising get stuck at the same point: they know video could work, but they do…
YouTube Shorts Ads for Home Builders: How to Turn 30-Second Clips Into Leads Ad Campaigns
Sep 22, 2026

YouTube Shorts Ads for Home Builders: How to Turn 30-Second Clips Into Leads

Homeowners planning a new build or a major renovation spend hours scrolling vertical video. They watch framing timelapses and walkthroughs…
How Much Do Facebook and Instagram Ads Cost for Home Builders? Ad Campaigns
Sep 15, 2026

How Much Do Facebook and Instagram Ads Cost for Home Builders?

Meta does not sell ads at a fixed price. You set a budget, and the auction decides how much each…
Google Business Profile Suspended? How Contractors Get Reinstated Fast All Blogs
Sep 7, 2026

Google Business Profile Suspended? How Contractors Get Reinstated Fast

You open your Google Business Profile dashboard and see a red banner that says your profile has been suspended. Your…

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