Homeowners use Pinterest to plan their dream homes. We create targeted Pinterest ad campaigns that put your work in front of people who are actively planning to build, renovate, or upgrade.
Pinterest isn't just a social network - it's a visual search engine where homeowners go to gather ideas for their next big project. If you are not advertising there, you are invisible at the exact moment potential clients are making decisions about who to hire.
Pinterest users are planners - and more than 80% of them use the platform to make purchasing decisions. Your competitors who show up here are capturing leads you never even knew existed.
Homeowners are searching for builders on Pinterest and you are nowhere to be found
Stock photos and low-quality images fail to showcase your actual craftsmanship
Millions of homeowners planning renovations and builds that you are not reaching
No Pinterest Tag means no way to measure what is working or retarget visitors
Unlike other social platforms, Pinterest users are in planning mode - saving ideas, comparing styles, and searching for builders. This is where buying decisions start, and where your work needs to show up.
We build full-funnel Pinterest advertising campaigns designed specifically for home builders. Every campaign is engineered to attract, engage, and convert homeowners who are actively planning their next project.
Full-funnel Pinterest campaigns for builders with custom campaign planning, detailed keyword research, and audience targeting.
Scroll-stopping visuals of your projects with keyword-rich descriptions and headlines that capture attention and drive clicks.
Reach homeowners by interest, keyword, and location with advanced targeting that puts your ads in front of the right people.
Amplify your best content to planning audiences with Promoted Pins that appear naturally in search results and home feeds.
Multi-image ads for project showcases that let homeowners swipe through your best work and see the full scope of your craftsmanship.
Pinterest Tag setup and lead attribution so you know exactly which ads are driving leads, with A/B testing and continuous optimization.
A proven 4-step process that ensures every campaign reaches the right homeowners and drives qualified leads to your business.
We research your market, identify high-intent keywords, and build a full-funnel campaign strategy tailored to your service area.
Scroll-stopping Pin creatives featuring your best projects, with keyword-rich descriptions optimized for Pinterest search.
We deploy Promoted Pins and Carousel Ads with precise audience targeting, geo-targeting, and Pinterest Tag conversion tracking.
Continuous A/B testing, bid optimization, and monthly performance reporting to maximize your return on ad spend.
Pinterest ads let you capture intent at the earliest stage of the buying journey. Our clients see high engagement rates and lower cost-per-click than traditional platforms because the audience is already motivated.
Book Your Free Audit
Book a free growth audit and we will show you how Pinterest ads can showcase your work to homeowners who are actively planning their next project.
