Working Hands Construction

Working Hands Construction, a construction management firm specializing in both personal and professional projects—including carriage homes, multi-family developments, custom homes, and more, Approached us to revamp their outdated website. Their goal was to not only improve SEO and boost lead generation but also to elevate their brand through short-form content that highlights their craftsmanship and expertise, helping them stand out in the Business

The Vision

Overview

Working Hand's Construction, a skilled custom home builder, struggled with an outdated and uninspiring website. It didn’t show off their quality work or customer testimonials effectively, had poor SEO, and was difficult to navigate. As a result, the site wasn’t generating leads or reflecting the true value of their business.

The Challenge

When we partnered with Working Hand’s Construction, we knew the first thing that needed attention was their digital presence. Their website was falling short—outdated design, no real lead generation strategy, and very little SEO. Our goal was to not only revamp the website to make it more appealing but also to create an effective strategy to turn visitors into potential clients. We wanted to showcase their work through better storytelling and eye-catching visuals that spoke to their brand’s craftsmanship.

Our Solution

We gave their website a complete makeover, making it both visually attractive and user- friendly. We added lead magnets to capture visitor info, created short-form content to engage potential clients, and used drone shots to highlight the quality of their homes. On top of that, we optimized the site for SEO, which brought in more traffic. In just six months, our efforts led to two new custom home builds for them—a clear success and proof of how targeted marketing can truly make a difference.

A Closer look

Statistics Report

55+ Ad leads

To boost Working Hand's Construction’s visibility, we launched targeted ad campaigns on Google and social media. These ads focused on driving traffic to their newly designed website, highlighting the impressive drone shots of their projects, compelling short-form content, and client testimonials. By carefully targeting homeowners interested in custom builds, we ensured our ads were hitting the right audience. With stunning visuals and clear calls-to-action, we quickly saw a rise in website traffic and new potential leads

2 new builds acquired

Getting leads was just the first step. To convert them into real clients, we used a personalized follow-up strategy. With the lead magnets we built into the site, we collected contact info and followed up with potential clients through engaging emails and content. By keeping them interested and informed, we helped guide these leads from interest to action, resulting in two custom home contracts being closed within six months.

$2 Million Generated

The results were more than just leads— they directly impacted Working Hand’s Construction’s revenue. The two new contracts totaled $2 million in custom home builds. By using targeted ads, captivating visuals, and smart content strategies, we showcased their work in a way that attracted high-value clients. This success clearly shows how our proven marketing approach can deliver real, measurable results for our clients.

About Us

We are Home Builder Marketers, your partners in developing a successful business. With years of experience in the house building industry, we understand the particular issues you’re facing. Our passion is to help you stand out, attract more customers, and achieve your company objectives. Let’s work together to create something extraordinary.

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